Thursday, April 25, 2013
Post-Game Analysis in Business (The Art of the Autopsy)
You
and your team proposed a project to a potential client. They shot it down.
Everyone's feeling a little annoyed about it. So the last thing you want to do
is relive that meeting play-by-play, right? That is
human nature. But if you have a tendency to tell everyone to just move on, not
to worry and that you'll do better next time, you could be missing a huge
opportunity.
In the
sports world, coaches often make their teams watch footage of past games. They
study what plays worked -- and which could work better with some tweaking. They
figure out vulnerabilities. This post-game analysis is key to improving. It's
expected as part of practice.
I have
written before of how few people apply in work contexts, which is a shame,
because application is one of the things that most successful individuals do at
work,
daily if they can. If one person is actively trying to get better at his/her
job, and another is not, it's not hard to guess who will eventually do the job
better.
One of
the reasons people do not like to practice is that we do not like to dwell on
our mistakes. That is understandable, and there are whole schools of thought
claiming that managers should focus on people's strengths as a way to coax out
better performance.
But
even as you focus on people's strengths -- something post-game analysis can
also reveal -- you can point out skills and habits that could become strengths
with work. A brilliant but brusque person can learn to ask one or two personal
questions – that is it, nothing crazy -- in order to appear human before
meeting with other humans, and thus knock the ball out of the park more often.
Someone prone to getting flustered can learn to pause and employ strategies for
gaining time to think (like asking for clarification or someone else's opinion)
before giving an answer.
You
can also do post-game analysis after things that go right. Understanding why a
meeting arrived at a great answer in a reasonable amount of time may help you
stage more such meetings -- and that would be a beautiful thing.
Do you
do post-game analysis in your line of work? The importance of an autopsy after a defeat is to truly understand the reasons why. As a medical examiner would determine the cause of death, you in turn shall explore the cause of defeat.
It is also extremely important to note that a defeat is only a temporary condition. Also, it may prove that you had taken the very best effort to gain a contract and to go beyond logical financial necessity would have only lead to losses in profit and satisfying the existing customer base.
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