Monday, July 30, 2012
The Marks of a Terrible Boss
Everyone has horror stories about bad bosses. Then when we become the
boss, we tend to think that we're only doing what is necessary and, by the way,
that employees cause all the problems.
Thing is, part of a manager's job is
to handle bad employees; an employee shouldn't have to handle a bad boss. So
how do you know if you are one? Here are five signs that you're failing in your
job as a manager.
1. Your employees
lie to you. This may sound like a bad employee
problem, but why do they need to lie to you? Do you make unreasonable demands?
Punish people excessively for mistakes? Interrogate them over why they need
time off? These things all create a culture where your employees feel the only
way they can get what they need is to lie. A culture of openness and
understanding makes for employees who will speak honestly with you.
2. No other managers want to poach your employees. A good
manager develops good employees. Other managers want good employees. If you are
developing good employees, your peers will express interest in working with
them. If you spend more time trying to get rid of bad employees than trying to
keep your good ones, the problem may be with you.
3. You always
have emergencies. Business is sometimes
unpredictable. And clients? They're not always forthcoming with their true
needs and desires. But the fact that things are unpredictable is, well,
predictable. As a manager, it's your job to assess the situation and plan in
advance. Occasional emergencies are understandable, but constant ones mean that
you're not doing what you need to do. Sometimes that involves pushing back
against your superiors and protecting your people. It means scheduling
according to actual needs, and if you don't have the budget for that it often
means changing the definition of need.
4. You always ask yourself "what can I legally do?"
rather than "what should I do?" Yes, you have to follow the
law. But just because you can tell an employee to cancel their vacation or stay
late when they have plans doesn't mean you should. Just because you can fire
someone for no reason whatsoever doesn't mean you should fire someone because
you feel like it.
5. You steal credit. Some managers try to impress their bosses
by taking credit for everyone's work. This won't only backfire on you when your
star employee quits and suddenly your boss is asking for all that work that
"you" used to do, but will cause your employees to resent you.
Managers are supposed to manage people. Showing that you are capable of hiring,
developing, training, and guiding people who are doing great work is what your
superiors want to see.
Certainly this list is
not exhaustive, but take a quick look at yourself and see if you fall into any
of these categories. If so, stop it and change your behavior. You'll be surprised
at how your employees respond to your improved management skills.
Monday, July 23, 2012
Creating the Philosophy of Advancement
If you spend enough
time in the fast-paced high-tech industry, you'll notice a recurring theme
among innovative entrepreneurs and successful executives. For the most part,
they're "different." They question the status quo and take risks.
That's not all good, mind you.
It's not uncommon to hear someone say,
"They broke the mold when they made him" after a particularly
confrontational meeting with one of the "different" people, a
statement which usually carries a note of awe mixed with overtones of relief that
the meeting is over.
Just so we're clear, I'm not talking
about a little unconventional thinking or eccentric behavior. I'm talking about
people who are seriously "different." That means they can bring some
unique and innovative ideas to a company -- if they don't self-destruct and
take everyone down with them in the process.
In my experience, individuals capable of
accomplishing big things often tend to be overly aggressive, demanding,
egocentric and sometimes abusive. Most managers would therefore consider them
to be problematic, especially in a team environment. And their concerns would
indeed be justified.
As you might expect, many of these
"different" folks go the entrepreneurial route, usually in response
to corporate environments that don't easily or readily accommodate their unique
styles and mixed baggage.
But contrary to what you might think, the
vast majority does stick it out and climb the corporate ladder with varying
degrees of success. How long that lasts and how successful they are depends
very much on the particular environment, their toxicity to it, and whether
their accomplishments ultimately outweigh the price organizations pay to keep
them engaged and motivated.
Some companies, on the other hand, would
just as soon not deal with them at all.
When I was a young Senior Principle
Engineer at Computer Sciences Corporation, I remember one of our star
performers -- his name was Bill -- telling me he was leaving the company. When
I asked why, he said, "There's just no fast-track for star performers
around here." Bill didn't mean it in an egotistical way; he was just
stating the truth. And you know, he was right.
Now, don't get me wrong. CSC did have a
program for identifying and rewarding young up-and-comers. There were stock
grants and one-on-one meetings with top executives who talked about grooming
you for the big time and all that. But for Bill, me and I presume others that
simply did not cut it. The organizational structure was relatively inflexible.
You climbed the corporate ladder at their pace, not yours.
For all I know, that's as it should be, at
least for some companies; Texas Instrument’s current CEO, Rich Templeton,
started there in 1980. And a quarter of a century later, he was running the
show. Whether that's short or long is a subjective matter. But just about every
member of Texas Instrument’s executive management team has been with the
company that long. That's how TI rolls. And it is a great company.
That said, other companies have found a
way not only to accommodate star performers, but mentor them in a way that
accelerates their integration into the management ranks without stifling or
dampening whatever it is that made them special in the first place.
If you want to create
a culture that promotes innovation, where people who are different can thrive,
there are five components you'll need for it to work. Just keep in mind; this
is pretty much an all-or-none proposition. In other words, one weak link can
blow the whole chain. That's just the way it is.
Identify them. First, you need to have a process for identifying these young
up-and-coming stars. Train your line managers and recruiters on what to look
for, and make that an integral part of the management and organizational review
process so a short list of names is visible at all management levels. That's
the first step.
Listen to them. If you actually have a dialog with these folks, you'll learn that they
usually have tremendous distaste for the status quo and standard procedures.
They probably think the usual rules don't apply to them. They'll want to work
long hours, but where and when they want. They'll have a long list of things
that "waste their time," like boring group meetings, having to report
their every move, and company events. They'll want freedom from what they
consider to be arbitrary constraints. It's important to listen, because they
need to feel "heard."
Mentor them. Just because you listened, doesn't mean you give in. Be flexible if you
can, but don't go too far. You see, they need discipline to realize their
potential, but they need to be shown how it will benefit them and the company
in the long run. You can't just say, "This is for your own good" and expect them to comply. They're higher
maintenance than that. You've got to show them the big picture, the great
things the company intends to accomplish, and connect them to those big goals
by giving them as much responsibility as they can handle.
Bet on them. This is really where the rubber meets the road. People who are
entrepreneurial and innovative by nature need to take risks, and to do that
inside a corporate environment means management has to take risks by betting on
them. That doesn't mean betting the farm without any "adult
supervision" or management oversight, but if you can live with a little
less communication on what's going on day to day and keep upper management off
their backs, all the better.
Maintain balance. For this kind of culture to work, you can't have unbridled flexibility
and hands-off management. You've got to have balance. Imagine a company as a
human body. The brain manages everything and organs and cells are specialized
to perform unique functions. Everything works in harmony but the endocrine
system -- hormones -- keeps everything regulated and in balance. Otherwise, the
system would fail. As the metaphor goes, you've got to monitor and regulate the
health of the organization so things don't spiral out of control before you're
even aware that anything's wrong. To accomplish that, keep a razor-like focus
on what's critical and stay flexible on what isn't.
Monday, July 16, 2012
Embracing the Variation
At some
point in time most working professionals will be faced with a new career
opportunity outside of their current employer’s offerings. Most of the
folks I know have some sort of fantasy involving a job opening that pays a
higher salary, contains added career growth potential, and/or generally sets
them in a direction that suits their future ambitions. But when that
ideal job opportunity moves from the fantasyland of their dreams and into the
landscape before them, how will they react? How would you react?
When
this door of possibility opens, the initial reaction of the working
professional is usually extremely positive. They are gung-ho about the
idea of advancement and the excitement of something new, but once the
opportunity translates itself into an official offer letter, the frame of mind
adjusts 180 degrees. Apprehension of change takes over the consciousness
and fear sets in. Hesitant thoughts begin to traverse the mind: “Maybe
this bump in salary or career direction isn’t worth the jump right now.” “Maybe
I should hold off for a little while and see where my current position takes
me.”
Yeah,
maybe they should, and maybe they shouldn’t. Nothing is certain, and the
fear of change is completely natural. However, surrendering to this fear
and hesitation without an accurate evaluation of the options can lead to
unfortunate personal growth stagnation.
The
bottom line is that we all must evaluate our options realistically and be ready
to face change if necessary. We must be willing to adjust in the event
that we are dealt a straight flush. Sure, the house might have the royal flush,
so you’ll never be absolutely 100% certain where your current position will
take you. But if you perform a constructive assessment of your options
weighted against a timeline of the next five years and your gut feeling tells
you that the bump is worth the jump, your instinct is almost certainly correct.
Make the leap and never look back.
A friend of mine is
currently in a state of extreme hesitation concerning a career opportunity that
I truly believe he should take. Either way, I just hope he makes a
decision that he won’t regret down the line.
Monday, July 9, 2012
The Impact of Your Words
We all know about "impact words" in marketing -- language that
is proven to be most likely to get attention or elicit a buyer response. But
using these powerful trigger words and not backing them up -- or qualifying
them so much as to make them meaningless -- can be worse than not using them at
all. The advertising of a good, reputable company is a promise; and good,
reputable companies and business people don't make promises they can't keep.
Clearly it's difficult
to make powerful, one-, two-, or three-word claims that are completely
string-free and ironclad, so it's important to do a reality check when you use
impact words in your marketing. If there are too many "ifs, ands, or
buts" attached to your promises, or if the likelihood is low of the
typical customer getting exactly the promised service, product, or experience,
you could be crossing into teaser territory and it could backfire on you.
Here are some commonly
used impact words and thoughts to consider before using them:
"Instantly": If you can't give a discount, rebate, or service in real time, on the
spot (whether at a cash register, website, or someone’s front door), doesn’t
call it instant. There's nothing vague about the word, so the customer's
expectation is clear. If it's not going to happen immediately, then use more
accurate words like "fast," "speedy," "while you
wait," or "at point of purchase."
"No questions
asked": If you use these strong and unequivocal words,
abide by them. Too often those words are tossed out -- most often as part of a
warranty or return policy -- but not really honored. Returns and other
after-sale interactions are often where the customer is most sensitive to the
quality of your service; they can be make-or-break situations for your
business. So if you say it, do it, using your mouth to smile, apologize if
needed, and say thank you -- not to question, challenge, or back-pedal.
"Guaranteed": It's admittedly very difficult to use this ubiquitous word without some
kind of qualifier (though some companies do it very well). So, if you do use
the word, be very upfront and specific about exactly what is guaranteed and
how. We've all been in situations where we make a claim on a guarantee, only to
have some clause pointed out to us that happens to specifically exclude our
problem.
If your guarantee is
truly unconditional, that's fantastic, and you should trumpet it. But if it's
not, be clear. Say, "Our guarantee," and then say what it is. It
comes down to common sense -- read your promise, as a customer would, then
envision a scenario where it comes into question. If there is any chance it
might be misunderstood or misleading, your guarantee isn't clear enough. Here
is a perfect example
of a clear and solid guarantee; it's short, sweet (no fruit pun intended), and
unambiguous.
"Free": Free is free (or at least it should be). Free with a patently
ridiculous handling charge -- as is common in late night infomercial pitches --
or free with conditions that are not disclosed clearly or until late in the
process, can be sketchy. The "free" may be technically accurate in
some fashion, but the further something gets from truly free, the more
of a “buzz kill” it is for a customer. You may be sending me a free collector's
coffee mug, but if you mumble, "You just pay shipping and a $12.95
handling charge," I'm not feeling the free quite as much.
"Limited
time": It's common practice for companies to advertise
sales, promotions, or other offers as being "for a limited time
only," for the obvious purpose of creating a sense of urgency and forcing
a faster buying decision. But when that limited-time opportunity gets
advertised in near-perpetuity, or kept alive by the usually questionable
"extended by popular demand," customers become incredulous and less
likely to buy into future time-sensitive offers. If there is no specified end
date, or you aren't sure you will end your offer in what would reasonably be
considered a limited time, don't position it that way. On the other hand, if the
claim is accurate, be specific: Say "one week only" or "offer
ends July 31st" -- no ambiguity there.
"No small
print": This is really part-and-parcel of all the other
words and situations above. "No small print" means not a single
condition, caveat, or codicil. If there's so much as an asterisk or footnote,
you've broken the promise. Here's an example
I found of those words used to elegant perfection. If your offer requires small
print (as most do), that's OK, but then just state that some conditions
apply... or don't say anything and make the offer details clear in the big
print.
The bottom line is
that if you overpromise, set customer expectations at an unrealistic level, or
use cloudy language to prompt customer behavior, you do so at your peril. If
you can make a clear, powerful promise and honor it with confidence, go for it.
If not, better to skip the trigger words and not risk having them come back to
bite you.
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